BEGIN:VCALENDAR
X-WR-CALNAME:Velocity 2010
VERSION:2.0
PRODID:Expectnation
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100622T103000
DTSTART;TZID=US/Pacific:20100622T090000
DTSTAMP:20101026T152726
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/12564
UID:http://conferences.oreilly.com/velocity--s2010-06-22-09:00--12564
SUMMARY:Scalable Internet Architectures
DESCRIPTION:Presented by Theo Schlossnagle (OmniTI). Internet traffic sp
 ikes aren't what they used to be. It is now evident that even the smalle
 st sites can suffer the attention of the global audience. This presentat
 ion dives into techniques to avoid collapse under dire circumstances. Lo
 oking at some real traffic spikes, we'll pinpoint what part of the archi
 tecture is crumbling under the load; then, walk though stop-gaps and com
 plete solutions.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100622T123000
DTSTART;TZID=US/Pacific:20100622T110000
DTSTAMP:20100903T184520
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14433
UID:http://conferences.oreilly.com/velocity--s2010-06-22-11:00--14433
SUMMARY:Cassandra Workshop
DESCRIPTION:Presented by Bret Piatt (Rackspace Hosting). This workshop w
 ill cover Cassandra design, deployment, and operations in both a theoret
 ical best case target for those building their own facilities as well as
  an evaluation of how it can be deployed on various public cloud platfor
 ms.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100622T151500
DTSTART;TZID=US/Pacific:20100622T134500
DTSTAMP:20100629T205654
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14432
UID:http://conferences.oreilly.com/velocity--s2010-06-22-13:45--14432
SUMMARY:Infrastructure Automation with Chef
DESCRIPTION:Presented by Adam Jacob (Opscode), Joshua Timberman (Opscode
 , Inc.), Christopher Brown (Opscode), Aaron Peterson (Opscode, Inc.). In
 frastructure is code – the separation between how you manage your infras
 tructure and how you build your applications is disappearing. Adam Jacob
 , CTO of Opscode and primary author of Chef, will teach you what this me
 ans in practice – through showing how to deploy real-world applications 
 with Chef on EC2.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100622T171500
DTSTART;TZID=US/Pacific:20100622T154500
DTSTAMP:20100713T130606
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14434
UID:http://conferences.oreilly.com/velocity--s2010-06-22-15:45--14434
SUMMARY:Cloud Security: It Ain’t All Fluffy and Blue Sky Out There!
DESCRIPTION:Presented by Ward Spangenberg (Zynga Game Network, Inc.). Ta
 king a look at security and privacy in the cloud. We’ll examine the new 
 risks, and what tools can mitigate them. We’ll discuss governance, compl
 iance, and what systems we need to use to access cloud resources securel
 y. We’ll deal with identity, single-sign-on, and so on. The goal is to d
 etermine whether security can be accomplished in the cloud.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100622T213000
DTSTART;TZID=US/Pacific:20100622T203000
DTSTAMP:20100615T225525
LOCATION:Napa 1
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15573
UID:http://conferences.oreilly.com/velocity--s2010-06-22-20:30--15573
SUMMARY:Ubuntu Server Users and Developers
DESCRIPTION:Ubuntu Server includes a number of interesting features that
  users may be interested in. We'll do a brief demo of Ubuntu Enterprise 
 Cloud, run down some of the new things coming in Ubuntu Server 10.10, an
 d respond to any questions/feedback that we can.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T084000
DTSTART;TZID=US/Pacific:20100623T083000
DTSTAMP:20100624T181914
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15389
UID:http://conferences.oreilly.com/velocity--s2010-06-23-08:30--15389
SUMMARY:Welcome
DESCRIPTION:Presented by Steve Souders (Google), Jesse Robbins (Opscode)
 . Jesse Robbins and Steve Souders welcome you to Velocity Conference 201
 0.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T091000
DTSTART;TZID=US/Pacific:20100623T084000
DTSTAMP:20100713T130611
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15429
UID:http://conferences.oreilly.com/velocity--s2010-06-23-08:40--15429
SUMMARY:Datacenter Infrastructure Innovation
DESCRIPTION:Presented by James Hamilton (Amazon Web Services). This talk
  inventories high-scale service infrastructure costs and some of the inn
 ovations driven by optimizing for work done by joule and work done per d
 ollar.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T094000
DTSTART;TZID=US/Pacific:20100623T091000
DTSTAMP:20100713T130613
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14371
UID:http://conferences.oreilly.com/velocity--s2010-06-23-09:10--14371
SUMMARY:Speed Matters
DESCRIPTION:Presented by Urs Hölzle (Google). It is possible that, worki
 ng together, browsing the Web can be as fast as turning the pages in a b
 ook. This session describes initiatives for achieving this including fas
 ter browsers and improvements in TCP, DNS, SSL, and HTTP.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T095500
DTSTART;TZID=US/Pacific:20100623T094000
DTSTAMP:20100713T130618
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15511
UID:http://conferences.oreilly.com/velocity--s2010-06-23-09:40--15511
SUMMARY:From Browsers to Mobile Devices: The End User Experience Still M
 atters
DESCRIPTION:Presented by Vik Chaudhary (Keynote Systems, Inc.), Nisheeth
  Mohan (Keynote Systems). Keynote’s demos at Velocity demonstrate how yo
 u can improve your end-user’s experience for the next generation of Inte
 rnet content, applications and services – the “Next Web”.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T114500
DTSTART;TZID=US/Pacific:20100623T111500
DTSTAMP:20100713T130627
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14488
UID:http://conferences.oreilly.com/velocity--s2010-06-23-11:15--14488
SUMMARY:O'Reilly Radar
DESCRIPTION:Presented by Tim O'Reilly (O'Reilly Media, Inc.). Tim O'Reil
 ly shares his insights into the world of emerging technology, presenting
  his take on what matters most - and what will be most disruptive - to t
 he tech community.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T134000
DTSTART;TZID=US/Pacific:20100623T130000
DTSTAMP:20100713T130631
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13117
UID:http://conferences.oreilly.com/velocity--s2010-06-23-13:00--13117
SUMMARY:Stupid Web Caching (and Other Intermediary) Tricks
DESCRIPTION:Presented by Mark Nottingham (Yahoo!). You probably already 
 set Expires headers, and maybe you use a CDN or have put an accelerator 
 in front of your static images. But that's not all that Web intermediari
 es have to offer -- if you know where to look. Come along for a grab bag
  of techniques, tools and ways to (ab)use HTTP to the best (and occasion
 ally worst) advantage.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T142500
DTSTART;TZID=US/Pacific:20100623T134500
DTSTAMP:20100701T165706
LOCATION:Ballroom AB
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13103
UID:http://conferences.oreilly.com/velocity--s2010-06-23-13:45--13103
SUMMARY:A Day in the Life of Facebook Operations
DESCRIPTION:Presented by Tom Cook (Quora). A look at the tools and pract
 ices used at Facebook to support the #2 site in the world.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T151000
DTSTART;TZID=US/Pacific:20100623T143000
DTSTAMP:20100626T045259
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/12612
UID:http://conferences.oreilly.com/velocity--s2010-06-23-14:30--12612
SUMMARY:Rails 3: Even Faster By Default
DESCRIPTION:Presented by Yehuda Katz (Strobe, Inc.). Since the beginning
 , Rails has focused its energies on providing simple defaults for client
 -side performance. By embracing conventions, Rails has enabled users to 
 gain the benefits of best practices without having to fully understand a
 ll the details. Learn how Rails has historically provided fast defaults,
  and how Rails 3 (and beyond) takes that to a new level.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T163000
DTSTART;TZID=US/Pacific:20100623T155000
DTSTAMP:20100629T085641
LOCATION:Ballroom AB
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14185
UID:http://conferences.oreilly.com/velocity--s2010-06-23-15:50--14185
SUMMARY:Change Management: A Scientific Classification
DESCRIPTION:Presented by Andrew Shafer (Cloudscaling). Change management
  is the combination of process and tools by which changes are made to pr
 oduction systems. Approaches range from cowboy style, making changes to 
 the live site, to complex rituals with secret incantations, coming full 
 circle to continuous deployment. This presentation will highlight milest
 one practices along this spectrum, establishing a matrix for evaluating 
 deployment process.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T174000
DTSTART;TZID=US/Pacific:20100623T172000
DTSTAMP:20100627T195319
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13106
UID:http://conferences.oreilly.com/velocity--s2010-06-23-17:20--13106
SUMMARY:How the Top Social Games Scale on the Cloud
DESCRIPTION:Presented by Thorsten von Eicken (RightScale, Inc). This ses
 sion will focus on best practices for scaling websites on the cloud usin
 g real-world case studies, including examples of how some of the top soc
 ial games on the Web have used cloud computing to enable rapid, cost-eff
 ective growth.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100623T180000
DTSTART;TZID=US/Pacific:20100623T174000
DTSTAMP:20100627T195331
LOCATION:Ballroom CD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15392
UID:http://conferences.oreilly.com/velocity--s2010-06-23-17:40--15392
SUMMARY:Cloud Autoscaling in Enterprise Computing
DESCRIPTION:Presented by George Reese (enStratus Networks LLC). An exami
 nation of the issues that auto-scaling generates in the realm of enterpr
 ise cloud computing. This session will cover how the role of capacity pl
 anning changes, using multiple clouds to support cloud-bursting and cros
 s-cloud scaling, and finally implementing financial controls into your a
 utoscaling management.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T083500
DTSTART;TZID=US/Pacific:20100624T083000
DTSTAMP:20100625T212956
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15390
UID:http://conferences.oreilly.com/velocity--s2010-06-24-08:30--15390
SUMMARY:Welcome
DESCRIPTION:Presented by Jesse Robbins (Opscode), Steve Souders (Google)
 . Jesse Robbins and Steve Souders welcome you to day two of Velocity Con
 ference 2010.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T085000
DTSTART;TZID=US/Pacific:20100624T083500
DTSTAMP:20101201T011510
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/11793
UID:http://conferences.oreilly.com/velocity--s2010-06-24-08:35--11793
SUMMARY:Creating Cultural Change
DESCRIPTION:Presented by John Rauser (Amazon). Many problems in web perf
 ormance and operations are deeply cultural and only tangentially technic
 al.  Sadly, engineers are often very bad at creating cultural change.  T
 his talk presents four cases where clever people have created cultural c
 hange, and draws out the common lessons contained therein.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T092000
DTSTART;TZID=US/Pacific:20100624T085000
DTSTAMP:20100713T130811
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/12987
UID:http://conferences.oreilly.com/velocity--s2010-06-24-08:50--12987
SUMMARY:In the Belly of the Whale: Operations at Twitter
DESCRIPTION:Presented by John Adams (Twitter). Twitter has grown from a 
 micro-blogging service to a real time communications system that is an u
 nderlying part of the web. With the rise of the service has come a scali
 ng challenge, one that the operations and engineering team has met year 
 after year. In this session, John will share some of their challenges fr
 om this year and to revisit the best practices that they've discovered a
 long the way.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T094000
DTSTART;TZID=US/Pacific:20100624T092000
DTSTAMP:20100713T130819
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13078
UID:http://conferences.oreilly.com/velocity--s2010-06-24-09:20--13078
SUMMARY:Time is Money - The Measurable Value of Performance by Design
DESCRIPTION:Presented by Tim Morrow (Betfair). Shopzilla is one of the l
 argest and most comprehensive comparison shopping networks on the planet
 . Delivering content to millions of users, thousands of times per second
  – FAST – is not just good for business, it's a competitive advantage. T
 his talk will provide updated metrics on the value of performance for Sh
 opzilla and our techniques for achieving, measuring and defaulting to hi
 gh performance.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T095500
DTSTART;TZID=US/Pacific:20100624T094000
DTSTAMP:20100625T211300
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15420
UID:http://conferences.oreilly.com/velocity--s2010-06-24-09:40--15420
SUMMARY:Performance Testing:  Putting Cloud Customers Back in the Driver
 ’s Seat
DESCRIPTION:Presented by Imad Mouline (Compuware). Many developers wrong
 ly assume Google.com- and Amazon.com-like performance and consistency wh
 en they enlist cloud computing services from these and other major cloud
  providers.  But the truth is, developers must do the due diligence and 
 insist on performance guarantees from the cloud provider.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T111500
DTSTART;TZID=US/Pacific:20100624T104000
DTSTAMP:20100713T130831
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15310
UID:http://conferences.oreilly.com/velocity--s2010-06-24-10:40--15310
SUMMARY:Lightning Demos
DESCRIPTION:Presented by Simon  Perkins (Simtec Limited), Eric Goldsmith
  (AOL), Jaime Yap (Google), Eric Lawrence (Microsoft). Demos from HttpWa
 tch, AOL Pagetest, Speed Tracer, and Fiddler.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T114500
DTSTART;TZID=US/Pacific:20100624T111500
DTSTAMP:20100629T183840
LOCATION:Ballroom ABCD
URL:http://velocityconf.com/velocity2010/public/schedule/detail/14129
UID:http://conferences.oreilly.com/velocity--s2010-06-24-11:15--14129
SUMMARY:Moving Fast
DESCRIPTION:Presented by Robert Johnson (Facebook). Last year we made Fa
 cebook twice as fast, but it turns out that that's the easy part. The ha
 rd part is keeping it fast as things are constantly changing. I'll be ta
 lking about the code frameworks, tools, and engineering culture that com
 e together to keep our site moving fast as our engineering team moves fa
 st to build new products.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T134000
DTSTART;TZID=US/Pacific:20100624T130000
DTSTAMP:20100628T210745
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13046
UID:http://conferences.oreilly.com/velocity--s2010-06-24-13:00--13046
SUMMARY:Hidden Scalability Gotchas in Memcached and Friends
DESCRIPTION:Presented by Neil Gunther (Performance Dynamics Company), Sh
 anti Subramanyam (self.com), Stefan Parvu (Oracle Finland). Much of the 
 FOSS stack used for running webapps e.g., memcached, mysql, rails, has s
 calability limitations that are masked by the widespread adoption of hor
 izontal scaleout. But as traffic growth forces the need for cheaper mult
 icore servers, multithreading scalability becomes a real gotcha. This ta
 lk will show you how to see such issues ahead of time, quantify them, an
 d improve on them.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T163000
DTSTART;TZID=US/Pacific:20100624T155000
DTSTAMP:20100713T131034
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13110
UID:http://conferences.oreilly.com/velocity--s2010-06-24-15:50--13110
SUMMARY:Common Sense Performance Indicators in the Cloud
DESCRIPTION:Presented by Nick Gerner (SEOmoz). In this session you'll le
 arn about measuring performance of cloud architectures.  What simple off
 -the-shelf software is available?  What performance indicators should yo
 u look at?  What do those indicators tell you about cloud-based and trad
 itional components?  What kind of performance can you expect out of Amaz
 on Web Services?  Learn to measure, understand, and act on performance i
 ndicators.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T171500
DTSTART;TZID=US/Pacific:20100624T163500
DTSTAMP:20100628T210842
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/15633
UID:http://conferences.oreilly.com/velocity--s2010-06-24-16:35--15633
SUMMARY:Scaling MySQL in 3 dimensions
DESCRIPTION:Presented by Sarah Novotny (Meteor Enterainment). Different 
 organizations mean different things when they talk about scaling. Sarah 
 will offer some tips about a few different ways that this term is thrown
  around for MySQL databases.  Each different dimension - data volume, re
 ad volume, and write volume - present different challenges to the operat
 ions and development staff working with the system.
END:VEVENT
BEGIN:VEVENT
DTEND;TZID=US/Pacific:20100624T180000
DTSTART;TZID=US/Pacific:20100624T172000
DTSTAMP:20100630T214632
LOCATION:209/210
URL:http://velocityconf.com/velocity2010/public/schedule/detail/13037
UID:http://conferences.oreilly.com/velocity--s2010-06-24-17:20--13037
SUMMARY:Choose Your Own Adventure
DESCRIPTION:Presented by Adam Jacob (Opscode). An interactive talk cover
 ing just the key points from 16 different topics, Infrastructure Automat
 ion, Cloud Computing, Configuration Management tools, the NoSQL movement
 , effective Monitoring, building Open Source Communities for Systems Adm
 inistrators, Startup tips, and more.  Come get your questions answered, 
 hear the 5 minute version of the talk you missed - you choose your own a
 dventure.
END:VEVENT
END:VCALENDAR

