Dave Artz

Dave Artz
Director, Website Optimization, AOL

Website | @artzstudio | Attendee Directory Profile

David Artz is Director of Optimization at AOL, LLC. His team’s charter at AOL is to ensure that all experiences are optimized for speed, SEO, and browser accessibility. His team develops, maintains, and evangelizes a broad set of optimization tools, standards, and best practices that stretch across roles in design, development, and copywriting. Their innovative solutions have led to real results in page monetization for AOL.com, and their evangelism has paid off in lighter, more streamlined designs. Their ultimate goal is to infuse the optimization mindset and skillset into AOL’s workforce and their outsourcing partners and help drive and track results, maximizing revenue by optimizing pages. See also http://www.artzstudio.com.

Sessions

4:25pm Tuesday, 06/23/2009
The Secret Weapons of the AOL Optimization Team
Web Performance
 Location: Regency 2
Dave Artz (AOL)
Average rating: ***..
(3.25, 12 ratings)
AOL's swat team of optimization gurus is challenged with infusing the optimization mindset and skillset across 80+ teams and websites...with 4 people. An inside look at the tools, solutions and best practices that have helped them achieve these goals. Read more.
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